Welcome to the end of yet another fast and furious week, where we accomplished more than humanly possible. Our latest project Kingstonist.com has officially launched, and is receiving great reviews as well as a substantial amount of traffic. Some of this success can be attributed to clever yet subtle advertising around town, so in light of this, today we’ll showcase a diverse mix of print ads. Starting off with Levi’s and their 100% organic cotton eco Jeans, where the models remind me of the scarecrow from The Wizard of Oz. What do scarecrows hate more than people with brains? I’m guessing the flame of Olympic spirit, which Adidas showcases in their “Impossible is Nothing” series. The strength in numbers and collective imagery will make you do a double take, but the next one will surely make you cringe. Sleep Before You Drive, is a safety awareness campaign that depicts horrific accidents caused by people who should not be operating motor vehicles, or couches, or beds. Not sure about hammocks though.
We’re halfway through the ad-venture, and I hope you’re taking the time to click on all these links, as there are multiple variations of each print set therein. Toyota really doesn’t need to advertise for the Prius, however their series entitled “Well, at least he drives a prius, right?“, suggests that we can forgive mobsters and adulterers if they make eco-friendly car purchases. A second great anti-smoking campaign we found this week, compares deaths caused by smoking cigarette to terrorism related fatalities. A heavy reference, but the imagery is very effective. Last but not least, a viral bit of ad busting by The Billboard Liberation Front, who altered AT&T’s billboards to demonstrate their unspoken relationship with the National Security Agency. Until next time, your phones are tapped.
