Fail Whale

August 22, 2008

If you’ve been to our front page lately, you’ll notice that we have a bit of an unscientific poll going on to see what our readers and visitors are into in terms of social media and networking applications. It pains me to say it, but Twitter is at the top of the heap, and has been for quite some time. Now, I know how Twitter works, but to be honest I’ve never been with any of my friends when they log in, so I’m relatively unfamiliar with the GUI. That said, I do now what happens when you try to access Twitter when it’s out of commission. In that regard, you are met with the famous “fail whale.”

Fail Whale, Twitter, Twitter error, Twitter whale, Twitter mascot

Some of you will have no idea what I’m talking about, and again, if you have know idea what Twitter is, try this new thing called Google. Anywho, the fail whale is the brainchild of Yiying Lu, a fantastic graphic designer who has in essence created a brand within the brand that is Twitter. All this around an image that signifies that their servers are down or overloaded? Wow. TweetHunt.org has even joined in the fun, with a new brew dedicated to the Tweet-broadcasting app, and a contest to give said ale a logo. Really cool stuff, and as I said, very interesting extension of the main brand.

Fail Whale, Twitter, Twitter error, Twitter whale, Twitter mascot