Last summer, I renewed my interest in running by warming up to a significantly sized loop in my city. My interest in man’s oldest sport was undoubtedly tied to the purchase of a new pair of proper running shoes, which not only jump started my new pursuit, but also saved my feet and shins from excruciating pain. While I was in the local sporting goods store, I was shocked to see how much packaging came with a pair of runners. Rather than take it all home and recycle it myself, I left it at the register when it was time to cash out. My rationale is that if enough people follow suit, retailers will complain to manufacturers, who in turn, might cut down on over packaging. On that note, Newton has come up with a new way to package running shoes, which is a step up from the current standard, but it falls short of my personal vendetta to rid the running shoe world of any packaging. That said, my solution might not be conducive to shipping standards, whereas Newton’s recycled containers are at least stackable.
