Today we’re featuring Scotch Brite’s newest ad campaign, which shows off the amazing capability of their uncommon little yellow cleaning sponges. By attaching a large scale mock sponge to a water fountain, they’ve been able to amaze onlookers with a product that does not get saturated. I suppose an apt slogan for Scotch Brite, and their sponge fountain was already claimed by the paper towel company with the motto “the quicker picker upper”. With the success of this campaign, I imagine we’ll be seeing more and more large scale products plopped into the urban environment.
