Bike lanes are an effective means of improving safety for motorists and cyclists. However, due to the high cost of installation, bike lanes are not widely available. Instead of forcing cyclists to adapt their behaviour to the existing infrastructure, the bike lane should be able to adapt to the cyclist. Or at least, this is the rationale of the creative minds behind LightLane. LightLane was originally created for a design competition to promote commuting through cycling. Although the concept did not win, the response was overwhelming, encouraging the inventors to continue development. Preliminary contextual research shows that the device, which clips onto your bike’s seat post, performs best when lighting conditions are at their worst. Thus LightLane improves safety by creating a virtual, and highly visible lane in the most critical situations.
