The Chipped Off Performance Collective is a Kingston-based artistic, cultural and theatrical production company, which harnesses the power of art and performance to surprise, enlighten, pastonish, and challenge audiences. With four provoking productions staged between 2013 and 2016, HC2 worked with Chipped Off Performance Collective’s Artistic Director, Kim Renders, to develop an online presence that would serve to promote future shows, as well as highlight past successes. The site prominently features written synopsis of past productions as well as the respective posters, with room to grow and include multimedia that has been featured in or gathered from each performance. Social media plays a key role in Chipped Off’s advertising and marketing strategy, and their most active channels have been purposefully included on each page. The clean lines, original logo and vibrant colour scheme of the site’s design give it a professional and accessible feel. For a closer look, check out: chippedoff.ca.